Guzman Y Gomez
With a network of 118 restaurants across Australia, Singapore, and Japan, we were approached by Guzman y Gomez to build and maintain a self-service marketing portal for their franchisees, to help streamline and simplify the ordering of all of their own marketing collateral including print and digital assets, uniforms and merchandise.
Dashing X allows both marketing and store managers to utilise a single integrated platform empowering their team to conduct their own highly targeted and locally relevant content in one centralised location. The improved effectiveness of messaging at local levels has vastly boosted the results for the brand and helped their local marketers to be true brand advocates.
